Miracle-Gro - Spring 2021 Campaign
About The Project
SUMMARY
I was the Production Coordinator (remote) for Miracle-Gro’s Core Spring 2021 Campaign. The campaign was shot over several days as a hybrid remote and in-person shoot, with small crews in several locations (Los Angeles, Anaheim, Palm Springs, Austin, and San Francisco).
In addition to supporting the initial bidding process, I worked as a remote Production Coordinator supporting the LA, SF, and Texas production teams with a variety of shoot logistics.
SERVICES PROVIDED
LIVE ACTION PRODUCTION MANAGEMENT
PROJECT MANAGEMENT
PRODUCTION ACCOUNTING
CREDITS
CLIENT: Miracle-Gro
AGENCY: VaynerMedia
DIRECTOR: Adam Donald
PRODUCER: Kimmy D’Ancona
PRODUCTION COMPANY: Honor Society
MY ROLE: Production Coordinator
YEAR COMPLETED: 2021
SHOOT LOCATIONS: Los Angeles, CA, Palm Springs, CA, San Francisco, CA, and Austin, TX - *provided remote Production Management services
HERO SPOT - :30
VIDEO SPOTS - :15 CUTDOWNS





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