OOH & DIGITAL PHOTOGRAPHY CAMPAIGNS (SHOOT PRODUCTION & RETOUCHING)
About The Projects
SUMMARY
I worked with Edelman Studios, Piranha, and Bespoke Digital across three photography campaigns for Dove Men+Care (in partnership with FIFA), STARR Restaurant Group, and PrizePicks, overseeing shoot production and retouching for digital, social, website, and out-of-home (OOH) advertising.
My roles on these projects spanned from Production Manager, Producer/Coordinator, and Post-Producer.
SERVICES PROVIDED
PHOTOGRAPHY SHOOT PRODUCTION MANAGEMENT
STILLS POST-PRODUCING
ACCOUNT MANAGEMENT
DoveMen+Care x FIFA World Cup 2026 - “Portraits of Care”
PROJECT SUMMARY
Role: Production Manager | Edelman Studios | 2026
I worked with Edelman Studios as a Production Manager for the New York shoot portion of the “Portraits Of Care” OOH Campaign as part of the World Cup 2026, with Dove Men+Care, the official sponsor of the FIFA World Cup 2026.
Edelman collaborated with Getty Images, working with Getty Images photographers to capture real fans’ reactions while watching the World Cup games, in an effort to demystify crying among men and to celebrate male vulnerability.
The campaign shows real photographs of fans watching their teams both triumph and struggle during the high-stakes games of the Cup’s quarterfinals, semifinals, and finals. The photos appeared not only on DoveMen+Care's social channels, but also on digital billboards across the US, the UK, Spain, and Brazil.
We shot on location in Brooklyn and Manhattan, capturing authentic moments of real male World Cup fans reacting during the games. As Production Manager of the shoot, I worked with the Head of Production to coordinate locations and shoot logistics, facilitate on-site real-person casting, and organize talent contracts and location releases.
To learn more about the campaign, check out these great articles in Brand Innovators and PR Newswire, and to see these assets live on DoveMen+Care’s Instagram in the links below.
CAMPAIGN ASSETS
STARR Restaurant Group - Website Photography Campaign
PROJECT SUMMARY
Role: Producer/Coordinator | Piranha | 2026
I worked with Piranha as a Producer/Coordinator on a lifestyle photography shoot for STARR Restaurant Group, capturing new imagery that reflected the brand’s sophisticated dining experiences and distinctive restaurant environments.
Shot on location at Pastis and Buddakan, two iconic New York City restaurants within the STARR portfolio, the photography was created for the group's website.
I coordinated shoot logistics and on-set operations, including call sheets, production documentation, talent contracts, catering, crew payroll, and directed on-set flow to keep the production running smoothly.
To see these assets live, head to STARR Restaurant Group’s website here.
FINAL WEBSITE STILLS
PrizePicks - “It’s Good To Be Right” - OOH Campaign
PROJECT SUMMARY
Role: Post-Producer | Bespoke Digital | 2026
I worked with Bespoke Digital as a Post-Producer on stills retouching for PrizePicks’ “It’s Good to Be Right” OOH campaign, created by Austin-based agency Preacher and featuring Adam Devine, Marshawn Lynch, Reggie Bush, and Druski.
I managed multiple retouchers across several time zones in Europe and the US under tight deadlines to deliver over 80+ assets into one cohesive OOH campaign.
Our focus for these assets was to give the client flexibility for print and digital OOH platforms, as these photos appeared in multiple locations throughout the country, where our creative team reprocessed and optimized every file for retouching, aligned color temperatures across all imagery, created comprehensive layered Photoshop files, and carefully composited multiple plates.
As a Post-Producer, I owned all client communication, translating their feedback and creative ideas into actionable notes for retouchers, built project schedules, coordinated all internal reviews, and structured the QC process during client rounds through final approvals.
To learn more about the campaign, visit Preacher’s website for their case study.
SELECT FINAL CAMPAIGN RETOUCHED ASSETS
CAMPAIGN BILLBOARDS
Managed production logistics for photography shoots, including crew hiring, call sheets, and location management
Directed on-set operations under tight timelines and shifting schedules
Coordinated real-person casting, talent contracts, location releases, vendor paperwork, catering, and crew payroll
Managed post-production schedules and resourcing across US and international retouching teams, coordinating complex stills workflows and high-volume deliverables for print and digital OOH campaigns
Served as a key point of contact for clients and internal creative teams, translating feedback into actionable notes and shepherding review cycles through final approvals
Structured QC processes to ensure client feedback was addressed, retouched imagery met technical specifications, and final assets maintained visual consistency across formats and placements